A passion for Ophthalmology & Refractive Surgery
OptiRevMD was founded by James D. Dawes and Wade E. Morrison. In addition to being the founder of the J. Dawes Group, Mr. Dawes developed and grew one of the most successful Eye and Cosmetic centers in the U.S. Mr. Morrison, founder and CEO of the Eyemax Marketing Group, is a proven industry innovator in refractive product design, media selection, marketing and team training. With decades of ophthalmic and refractive surgery experience, the two recognized a need in the industry for a service that could help private practice ophthalmologists, large and small group practices, health care and facility management company and private equity groups improve EBITDA and Net Profits. By combining their unique experience and knowledge, OptiRevMD was born. You can now benefit from the collaboration of these two industry experts and learn how to execute time-tested financial principals, analytical techniques, and systematic process improvements within your practice. See how OptiRevMD can increase your Net Profits today.